GUEST POST: Using Focus to Hack Productivity
Your focus is your key to success. That's because what you focus upon increases. When I think about that word FOCUS (which is also one of my 5 strengths on the StrengthsFinder 2.0 assessment), I [...]
5 Digital Marketing New Year’s Resolutions every Business Should Make
It’s New Year’s resolution time. This year, why not skip the boring resolutions that you’ll forget about before January is up. Let’s focus on your business instead and make some resolutions that you’re likely to [...]
What Airbnb and Uber mean to your business
Have you been paying attention to the Airbnb revolution? A recent article on what has been termed the the Airbnb revolution caught my eye. Essentially Airbnb has totally disrupted the hotel and hospitality industry. With [...]
4 Ways a Customer Persona Saves you Time and Money
A good customer persona saves you time and money. Here's how. Want to save time and money with your digital marketing? One of the best ways is to take the time to build a detailed [...]
6 Surprising Reasons a Side-Hustle Will Make You a Better Employee
Diversity in the workplace is sought after. How about praising the diversity of talents within each employee? I believe we’re multi-faceted beings – with a natural desire to exercise various (often seemingly unrelated) talents within [...]
How to make more money and work less
Let my mistake be your learning opportunity If you want your service business to thrive instead of just survive, avoid the pricing mistake I made a few years ago. When I first started practicing law as [...]
Your credentials don’t matter. This does.
Emphasizing your credentials in business communications is a losing strategy. Even so, we see it everywhere. Just look at online bios and “About Me” pages. We’ve been duped. We’ve all been told credentials —degrees, titles, years [...]
